The launch of LeMall to complete an ecosystem approach

With the launch of LeMall, its marketplace e-commerce website, the company has marked its venture into the e-commerce space in India. LeMall.com, first launched in Mainland China in 2013, is not only a leading online shopping destination in China but has also proved a force to be reckoned as highly successful during LeEco’s initial global expansion thus far, to the United States & Hong Kong. Both Le 2 and the Le Max2 will be available on Flipkart and LeEco’s very own marketplace e-commerce website LeMall.com soon.

LeMall is an important step in establishing LeEco’s foot print in India. It will serve as the primary channel for customers to engage with LeEco and become a part of the ecosystem through the products and services.